April 2, 2020

What to expect, when you’re expecting (a BMA Media Group camera crew)

So, you’ve been contacted by someone from the Union. They say they’re working on a recruitment video, or maybe they said a safety video … or a commercial? Did they say they are filming a documentary?

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April 1, 2020

BMA Media at-home workstations as diverse as our union team

“My chair might look comfortable, but it really isn't. I can't sit for long periods like I can with my work chair, and it has a squeak that is driving me crazy every time I move.”

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March 31, 2020

UA launches customer focused website helping with industry education

When the United Association of Journeymen and Apprentices of the Plumbing and Pipe Fitting Industry decided they needed to overhaul the website used to promote its residential plumbing services, they contacted LaborTools powered by BMA Media Group to get the job done.

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March 30, 2020

Sheet Metal Local 24 uses website for COVID-19 member communication

BMA Media Group tracks union’s website data, assists with content

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March 27, 2020

BMA Media Group launches new website for Electrical Union JATC

In late March, BMA Media Group launched a new website for the Electrical Trades Center of Central Ohio.

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March 26, 2020

Video Editors are the original ‘Social Distancers’ Part 2

BMA Media Group dives into at-home office life with our video editor

With the current state of the world, I find myself not going into BMA Media headquarters everyday. Instead, I’m working from home. For some professions this presents considerable logistical problems, but for those of us in digital media, it only creates a slight inconvenience.

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March 25, 2020

Video Editors are the original ‘Social Distancers’ Part 1

Through social distancing, BMA Media Group’s video production team creates workable environment

It might be a surprise to some people since post production work for video projects can be very equipment intensive, but BMA Media Group’s award-winning Video Department has seamlessly picked up their projects and moved to a “work from home” set up.

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March 19, 2020

BMA Media produces union anniversary event at Monterey Bay Aquarium

Members and guests of the International Brotherhood of Electrical Workers (IBEW) Local Union 234 came together on Feb. 29 to celebrate 50-years of brotherhood at what many consider to be the world’s greatest Aquarium.

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January 21, 2020

Shaping the elements of an integrated union-focused marketing campaign

Like most people in the construction industry, you start with training -- learning in the trade. You focus on the fundamentals, and the ins and outs of the job. From there, you work your way up as you continue learning from others.

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January 17, 2020

Union Training Center’s New Website Provides IBEW Recruitment Data

A new website for the IBEW Local 5 JATC has provided the union training center with important information they would have otherwise never received from their old, outdated and non-mobile friendly website.

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LaborTools powered by BMA Media Group is used to help strengthen our client’s organizations. We work with unions from the local level to the international, with training funds and labor management partnerships, as well as other labor organizations. We are here to create and implement unique and customized marketing campaigns for our clients.
At BMA, we offer services in the following categories: design and content creation for websites, development of print materials, creation, scripting and shooting for videos, event services from writing the history of your union to executing the logistics of an event, industry education, creation and placement of advertising, public relations and crisis management, creation, sourcing and purchasing of merchandise, as well as entire strategies for branding and marketing of union organizations.
We also carefully create campaigns in order to promote our client’s organization. LaborTools used for campaign services includes: development and coverage of all labor issues, organizing and apprenticeship recruitment, projects for market recovery and public education and member-focused communications.
BMA Media Group is a signatory contractor with the International Union of Painters and Allied Trades, the International Brotherhood of Electrical Workers and the American Federation of Television and Radio Artists.