April 2, 2020

What to expect, when you’re expecting (a BMA Media Group camera crew)

IBEW signatory contractor, BMA Media's video crew guide to shooting with unions

So, you’ve been contacted by someone from the Union. They say they’re working on a recruitment video, or maybe they said a safety video … or a commercial? Did they say they are filming a documentary?

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April 1, 2020

BMA Media at-home workstations as diverse as our team

COVID-19 forces BMA Media Group staff to make home office adjustments and work from home"  

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March 31, 2020

BMA Media joins the UA to brand industry education and customer-focused plumbing website

When the United Association of Journeymen and Apprentices of the Plumbing and Pipe Fitting Industry decided they needed to overhaul the website used to promote its residential plumbing services, they contacted LaborTools powered by BMA Media Group to get the job done.

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March 30, 2020

Sheet Metal Local 24 uses website for COVID-19 member communication

BMA Media Group tracks union’s website data, assists with content

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March 26, 2020

Video Editors are the original ‘Social Distancers’ Part 2

BMA Media Group dives into at-home office life with our video editor

With the current state of the world, I find myself not going into BMA Media headquarters everyday. Instead, I’m working from home. For some professions this presents considerable logistical problems, but for those of us in digital media, it only creates a slight inconvenience.

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March 25, 2020

Video Editors are the original ‘Social Distancers’ Part 1

Through social distancing, BMA Media Group’s video production team creates workable environment

It might be a surprise to some people since post production work for video projects can be very equipment intensive, but BMA Media Group’s award-winning Video Department has seamlessly picked up their projects and moved to a “work from home” set up.

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December 23, 2019

BMA Media helps IBEW Local 42 celebrate 50 years of Union Brotherhood

Over 600 IBEW Local 42 members and guests filled the Premier Ballroom at Foxwoods Resort and Casino to celebrate 50 years of Brotherhood on Dec. 7.

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December 16, 2019

LaborTools can help implement successful social media campaigns

In the modern age of digital communication, how important is it for your organization to have a strong voice on social media? Can you effectively reach your target audience? 

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May 9, 2019

How to create brand awareness with print marketing

When you hear print, we understand you might think this is an outdated strategy that some consider obsolete, but with a creative team, powerful message and strong partnership, Labortools powered by BMA Media Group can leverage print products to grow your brand awareness.  

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May 9, 2019

Print PRODUCTS ARE still a viable component in marketing

Despite what some may say, print is far from dead. In fact, when it comes to marketing, there are ways print can stand out from digital communication.

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LaborTools powered by BMA Media Group is used to help strengthen our client’s organizations. We work with unions from the local level to the international, with training funds and labor management partnerships, as well as other labor organizations. We are here to create and implement unique and customized marketing campaigns for our clients.
At BMA, we offer services in the following categories: design and content creation for websites, development of print materials, creation, scripting and shooting for videos, event services from writing the history of your union to executing the logistics of an event, industry education, creation and placement of advertising, public relations and crisis management, creation, sourcing and purchasing of merchandise, as well as entire strategies for branding and marketing of union organizations.
We also carefully create campaigns in order to promote our client’s organization. LaborTools used for campaign services includes: development and coverage of all labor issues, organizing and apprenticeship recruitment, projects for market recovery and public education and member-focused communications.
BMA Media Group is a signatory contractor with the International Union of Painters and Allied Trades, the International Brotherhood of Electrical Workers and the American Federation of Television and Radio Artists.