April 10, 2020

Tighten up your web conferencing game: BMA Media's Video Dept tips

If your organization is still operating during these unprecedented times, there’s a pretty good chance you’ve taken part in a video conference, or two … or a dozen a day.

We want to help you stand out in that Brady Bunch-esque grid of talking heads. The following are some REALLY BASIC tips that go a long way.

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April 2, 2020

What to expect, when you’re expecting (a BMA Media Group camera crew)

So, you’ve been contacted by someone from the Union. They say they’re working on a recruitment video, or maybe they said a safety video … or a commercial? Did they say they are filming a documentary?

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March 26, 2020

Video Editors are the original ‘Social Distancers’ Part 2

BMA Media Group dives into at-home office life with our video editor

With the current state of the world, I find myself not going into BMA Media headquarters everyday. Instead, I’m working from home. For some professions this presents considerable logistical problems, but for those of us in digital media, it only creates a slight inconvenience.

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March 25, 2020

Video Editors are the original ‘Social Distancers’ Part 1

Through social distancing, BMA Media Group’s video production team creates workable environment

It might be a surprise to some people since post production work for video projects can be very equipment intensive, but BMA Media Group’s award-winning Video Department has seamlessly picked up their projects and moved to a “work from home” set up.

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November 15, 2019

IBEW Local 613 Celebrates Centennial at Georgia World Congress Center

More than 1,700 guests and proud members of IBEW Local 613 came together to celebrate the bonds of brotherhood forged over the past 100 years during an exciting anniversary celebration on Oct. 12.

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October 9, 2018

Tips for shooting quality videos for your Union with your smartphone

Do you have a smartphone, but you’re lacking the video-taking skills to produce a sufficient video? Our video crew, who are members of the IBEW, came up with some helpful tips to ensure that you can create quality video on your phone during a time-sensitive situation.

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October 9, 2018

Unions partner with BMA for quality construction industry videos

LaborTools, powered by BMA Media Group, has a well-earned reputation of producing high-quality videos for our building trades clients.

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October 9, 2018

BMA produces video for United Association organizing campaign

LaborTools powered by BMA Media Group successfully completed a :30 video for the United Association Pipe Welders campaign.

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June 13, 2018

BMA Completes Apprenticeship Recruitment Campaign

Recently, BMA Media Group completed an apprenticeship recruitment project for the International Training Institute for the Sheet Metal and Air Conditioning Industry. This project was designed to recruit highly-qualified apprentices into a career as a Union Sheet Metal worker. This campaign mainly targeted the high school and college age demographic.

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May 18, 2017

BMA creates TV commercial for IBEW Local Lineman Union

In order to share the value of what they do on a daily basis with the communities they serve, IBEW Local 104, working with LaborTools, powered by BMA Media Group decided to create a 30 second TV spot that would make it clear that they deliver a valuable service to their communities, day in and day out. 

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LaborTools powered by BMA Media Group is used to help strengthen our client’s organizations. We work with unions from the local level to the international, with training funds and labor management partnerships, as well as other labor organizations. We are here to create and implement unique and customized marketing campaigns for our clients.
At BMA, we offer services in the following categories: design and content creation for websites, development of print materials, creation, scripting and shooting for videos, event services from writing the history of your union to executing the logistics of an event, industry education, creation and placement of advertising, public relations and crisis management, creation, sourcing and purchasing of merchandise, as well as entire strategies for branding and marketing of union organizations.
We also carefully create campaigns in order to promote our client’s organization. LaborTools used for campaign services includes: development and coverage of all labor issues, organizing and apprenticeship recruitment, projects for market recovery and public education and member-focused communications.
BMA Media Group is a signatory contractor with the International Union of Painters and Allied Trades, the International Brotherhood of Electrical Workers and the American Federation of Television and Radio Artists.