---
title: Campaigns
description: Promotion enables your audience to learn what your union is and what it does. Promotion occurs through the careful implementation of campaigns. Campaigns can include advertising, direct marketing, e-marketing and publicity.
image: https://www.labortools.com/hubfs/Local_24_50th030.jpg
---

[![LaborTools logo](https://www.labortools.com/hs-fs/hubfs/labor-tools-logo-white.png?width=1251&height=244&name=labor-tools-logo-white.png "LaborTools logo")](https://www.labortools.com)

![Construction Union Recruitment Development Campaign](https://www.labortools.com/hs-fs/hubfs/Labor%20Tools%20Eighteen/_assets/images/heroes/III-ATF-Recruitment-Campaign-Wireframe-v4.png?width=1920&name=III-ATF-Recruitment-Campaign-Wireframe-v4.png "Construction Union Recruitment Development Campaign")

# ** Union marketing campaign services

### When your union needs to target a particular issue, LaborTools has the experience and expertise to make your campaign a success

Comprehensive, integrated marketing campaigns enable you to effectively present your union's message to your target audiences through strategic planning, careful implementation and continuous evaluation and updates. Campaigns can include traditional marketing, inbound digital marketing or a combination of multiple methodologies. It’s no secret that effective marketing culminates in a well-orchestrated campaign, and LaborTools, powered by BMA Media Group has the staff and knowledge to plan and implement the design and development of any type of union campaign.

We have worked with international and local unions, JATCs and LMCCs for more than 30 years across the United States creating, implementing and maintaining numerous campaigns including the following topics as well as many more:

- [Construction Issues](https://www.labortools.com/campaigns/construction-issues)
- Prevailing Wage
- Project Labor Agreements
- Responsible Contracting

- [Recruitment & Organizing](https://www.labortools.com/campaigns/recruitment)
- Apprentice Recruitment
- Membership Development
- Pre-Apprenticeship Workforce 

- [Union Communications](https://www.labortools.com/services/events)
- Member Communications
- Market Share Recovery
- Union Construction Industry Marketing 

---

### UNION CAMPAIGN SERVICES FROM LABORTOOLS INCLUDE:

[![labor-issues-card.png](https://www.labortools.com/hs-fs/hubfs/Labor%20Tools%20Eighteen/_assets/images/cards/labor-issues-card.png?width=737&name=labor-issues-card.png "labor-issues-card.png")](https://www.labortools.com/campaigns/construction-issues)

#### [UNION CONSTRUCTION ISSUES](https://www.labortools.com/campaigns/construction-issues)

We can help you craft your message and design and create both print and electronic pieces aimed at key audiences to educate.

[![Learn More](https://no-cache.hubspot.com/cta/default/383205/3b602719-9700-450e-bb6a-d6347c745076.png)](https://cta-redirect.hubspot.com/cta/redirect/383205/3b602719-9700-450e-bb6a-d6347c745076)

[![recruitment-card.png](https://www.labortools.com/hs-fs/hubfs/Labor%20Tools%20Eighteen/_assets/images/cards/recruitment-card.png?width=737&name=recruitment-card.png "recruitment-card.png")](https://www.labortools.com/campaigns/recruitment)

#### [Union RECRUITMENT & Organizing](https://www.labortools.com/campaigns/recruitment)

We have worked with notable building trades unions to create and maintain apprenticeship recruitment campaigns.

[![Learn More](https://no-cache.hubspot.com/cta/default/383205/2ed1a8b3-7b5e-49b0-b5e3-d27df0d42631.png)](https://cta-redirect.hubspot.com/cta/redirect/383205/2ed1a8b3-7b5e-49b0-b5e3-d27df0d42631)

[![communications-card.png](https://www.labortools.com/hs-fs/hubfs/Labor%20Tools%20Eighteen/_assets/images/cards/communications-card.png?width=737&name=communications-card.png "communications-card.png")](https://www.labortools.com/campaigns/member-communications)

#### [union MEMBER ](https://www.labortools.com/campaigns/member-communications)

#### [COMMUNICATIONS](https://www.labortools.com/campaigns/member-communications)

LaborTools powered by BMA Media Group has years of experience helping unions nationwide spread their message.

[![Learn More](https://no-cache.hubspot.com/cta/default/383205/d3e75418-b58a-4d79-a770-bb1bf27f2ff9.png)](https://cta-redirect.hubspot.com/cta/redirect/383205/d3e75418-b58a-4d79-a770-bb1bf27f2ff9)

### Need more information?

[![Learn more about BMA Services](https://no-cache.hubspot.com/cta/default/383205/e311d613-3ecd-458f-a550-eb83fc873b07.png)](https://cta-redirect.hubspot.com/cta/redirect/383205/e311d613-3ecd-458f-a550-eb83fc873b07)

### Free LaborTools In Your Inbox!

Our FREE LaborTools e-newsletter provides you with insight and strategy for building your own labor marketing machine.

Learn how to bring more traffic to your site, track the right analytics, use video to grow your audience, and stage on-site events.

Start getting fresh LaborTools in your inbox today!

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#### LaborTools Calendar

---

- April Labor Citizen — Apr 12, 2023
- IBEW International President Lonnie Stephenson's Retirement Celebration — Apr 18, 2023
- IBEW Construction & Maintenance Conference — Apr 18, 2023
- NABTU Legislative Conference — Apr 22, 2023
- IBEW Local 573 Anniversary — Apr 28, 2023
- May Labor Citizen — May 10, 2023
- IBEW 9th District John O'Rourke Retirement Celebration — May 31, 2023

#### BMA Media Group is a Union Building Trades Contractor, signatory with IBEW Local 673 and IUPAT DC 6/SDAT Local 639.

[![ibew104-logo.svg](https://www.labortools.com/hubfs/Labor%20Tools%20Eighteen/_assets/logos/union-logos/ibew104-logo.svg "ibew104-logo.svg")](http://www.ibew.org/)

[![iupat-logo.svg](https://www.labortools.com/hubfs/Labor%20Tools%20Eighteen/_assets/logos/union-logos/iupat-logo.svg "iupat-logo.svg")](http://www.iupat.org/)

[![aftra-logo](https://www.labortools.com/hubfs/LaborTools%20Eighteen/_assets/logos/union-logos/aftra-logo.svg "aftra-logo")](https://www.sagaftra.org/)

[![cl-neca-logo-wh](https://www.labortools.com/hubfs/LaborTools%20Eighteen/_assets/logos/union-logos/cl-neca-logo-wh.svg "cl-neca-logo-wh")](https://www.gccneca.org/)

##### BMA Media Group is also signatory with AFTRA and an affiliate contractor of the Cleveland Chapter of the NECA.

Proudly serving [Boilermakers](https://www.boilermakers.org/) | [BAC Bricklayers & Allied Craftworkers](http://www.bacweb.org/) | [IBEW Electrical Workers](http://www.ibew.org/) | [Elevator Constructors](https://www.iuec.org/) | [IUPAT Glaziers](https://iupat.org/) | [HFIAW Heat & Frost Insulators & Allied Workers](http://www.insulators.org/) | [Iron Workers](http://www.ironworkers.org/) | [LIUNA Laborers](http://www.liuna.org/) | [IUPAT Painters & Tapers](https://iupat.org/) | [Plasterers & Cement Masons](http://www.opcmia.org/) | [UA United Association Plumbers & Steamfitters](http://www.ua.org/) | [UA United Association Road Sprinkler Fitters](http://www.sprinklerfitters669.org/) | [Roofers & Waterproofers](http://www.unionroofers.com/) | [Sheet Metal Workers](https://smart-union.org/)

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