With the help of a redesigned, mobile-friendly website, IBEW Local 743 has found more effective and affordable ways to communicate with its members.

Value found with modernized website, better member communication

Thanks to the redesign Labor Tools powered by BMA Media Group was able to provide, IBEW Local 743 now regularly updates the information on its site. This includes content targeting the general public, but for Local 743, more important was member information, like a functional calendar and other notices. 


Some parts of this website redesign included, but were not limited to:


  • Improved color scheme
  • Style guide for the site and overall brand consistency
  • Content updates with Search Engine Optimization in mind
  • Mobile optimization for functionality across devices
  • Calendar
  • Member login for private information


Collaborative effort helps customize union website

BMA Media’s experienced team worked together with Local 743 on all aspects of this union website. From the style guide creation, to updating content for search engine optimization, to creating a private, membership-only portion of a website.


As every union organization is unique, and an expert at their craft, BMA worked closely with several IBEW Local 743 representatives to create a redesigned website to fit their needs and priorities, while keeping an eye on the overall project cost. 


BMA Media Group offers a variety of website design options, creating as little or as much as an organization would like. IBEW Local 743 has worked with BMA Media on several projects, including a newly launched website for their JATC. 


Do you want the professional staff at BMA Media Group to create or redesign a website for your Union? If so, be sure to check out our website design service. Then, when you feel you are ready to discuss further, contact LaborTools.

LaborTools powered by BMA Media Group is used to help strengthen our union client’s organizations. From working with unions from the local level to the international, with training funds and labor management partnerships, as well as other labor organizations, BMA has experience with organizations of all sizes. We are here to create and implement unique and customized marketing campaigns for our clients.


At BMA, we offer services in the following categories: union event services (from writing the history of your union to executing the logistics of an event,) video production, website design, union marketing campaigns, print and broadcast advertising, social media management, development of print materials, building trades industry education, labor public relations and crisis management, union merchandise, as well as strategic branding and marketing of union organizations.


BMA Media Group is a Union Building Trades Contractor, signatory with International Brotherhood of Electrical Workers Union Local 673 and International Union of Painters and Allied Trades DC 6 / Sign Display and Allied Trades Local 639. BMA Media Group is also signatory with AFTRA and an affiliate contractor of the Cleveland Chapter of NECA. 

Topics: BMA Media Group, Website, LaborTools, Union

Laura Ziemianski

Written by Laura Ziemianski