Colleen Langham

Colleen Langham

Recent Posts

September 7, 2020

Refreshed Union website opens opportunities for Local

Value found with modernized website, better member communication

With the help of a redesigned, mobile-friendly website, IBEW Local 743 has found more effective and affordable ways to communicate with its members.

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September 3, 2020

IBEW Local Invests in Website Redesign

The International Brotherhood of Electrical Workers Local 567 recently replaced their old, outdated website with a newly redesigned website, with the help of LaborTools powered by BMA Media Group.

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July 21, 2020

Refreshed website creates new beginning for Local Union

With the help of a new, mobile-friendly and fully functional website, LaborTools powered by BMA Media Group was able to help IBEW Local 743 improve communication with their members.

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May 31, 2020

IBEW union uses website to boost  recruitment efforts

Ongoing relationship with Union expands member communication opportunities

In an area that is rapidly growing, such as Austin, Texas, a multi-year construction boom has created great opportunities for the members of IBEW Local 520.

As demand for the best electricians in central Texas grew, filling open-jobs became IBEW 520’s main priority, which led them to reach out to LaborTools powered by BMA Media Group for assistance.

After developing a comprehensive recruitment plan the first order of business -- redesigning their union website -- became clear.

A modernized website addressed a number of priorities for the Local, including providing easy to find and useful information about the union for potential members, as well as an easy way to share contact information so union organizers can connect. it will also serve as a may of communication for the membership.

BMA Media Group is working to provide IBEW Local 520 with numerous other marketing and communication needs, addressing items following a set priority list.

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March 31, 2020

UA launches customer focused website helping with industry education

When the United Association of Journeymen and Apprentices of the Plumbing and Pipe Fitting Industry decided they needed to overhaul the website used to promote its residential plumbing services, they contacted LaborTools powered by BMA Media Group to get the job done.

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March 19, 2020

BMA Media produces union anniversary event at Monterey Bay Aquarium

Members and guests of the International Brotherhood of Electrical Workers (IBEW) Local Union 234 came together on Feb. 29 to celebrate 50-years of brotherhood at what many consider to be the world’s greatest Aquarium.

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January 21, 2020

Shaping the elements of an integrated union-focused marketing campaign

Like most people in the construction industry, you start with training -- learning in the trade. You focus on the fundamentals, and the ins and outs of the job. From there, you work your way up as you continue learning from others.

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December 23, 2019

BMA Media helps IBEW Local 42 Celebrate 50 years of Unionism

Over 600 IBEW Local 42 members and guests filled the Premier Ballroom at Foxwoods Resort and Casino to celebrate 50 years of Brotherhood on Dec. 7.

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December 16, 2019

BMA Implements Successful Social Media Campaigns for Unions

In the modern age of digital communication, how important is it for your union to have a strong voice on social media? Can you effectively reach your target audience? 

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November 15, 2019

IBEW Local 613 Celebrates Centennial at Georgia World Congress Center

More than 1,700 guests and proud members of IBEW Local 613 came together to celebrate the bonds of brotherhood forged over the past 100 years during an exciting anniversary celebration on Oct. 12.

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LaborTools powered by BMA Media Group is used to help strengthen our client’s organizations. We work with unions from the local level to the international, with training funds and labor management partnerships, as well as other labor organizations. We are here to create and implement unique and customized marketing campaigns for our clients.
At BMA, we offer services in the following categories: design and content creation for websites, development of print materials, creation, scripting and shooting for videos, event services from writing the history of your union to executing the logistics of an event, industry education, creation and placement of advertising, public relations and crisis management, creation, sourcing and purchasing of merchandise, as well as entire strategies for branding and marketing of union organizations.
We also carefully create campaigns in order to promote our client’s organization. LaborTools used for campaign services includes: development and coverage of all labor issues, organizing and apprenticeship recruitment, projects for market recovery and public education and member-focused communications.
BMA Media Group is a signatory contractor with the International Union of Painters and Allied Trades, the International Brotherhood of Electrical Workers and the American Federation of Television and Radio Artists.