--- title: Labor Tools Industry News | Public Relations description: Public Relations | --- [![LaborTools logo](https://www.labortools.com/hs-fs/hubfs/labor-tools-logo-white.png?width=1251&height=244&name=labor-tools-logo-white.png "LaborTools logo")](https://www.labortools.com) ![iStock_91066419_XXLARGE-edited-cropped.jpg](https://www.labortools.com/hs-fs/hubfs/iStock_91066419_XXLARGE-edited-cropped.jpg?width=5081&name=iStock_91066419_XXLARGE-edited-cropped.jpg "iStock_91066419_XXLARGE-edited-cropped.jpg") # ** LABORTOOLS INDUSTRY NEWS January 17, 2020 #### [Union Training Center’s New Website Provides IBEW Recruitment Data](https://www.labortools.com/labor-tools-news/union-training-centers-new-website-provides-ibew-recruitment-data) [![](https://www.labortools.com/hubfs/Pittsburgh%20Electrical%20JATC%20Home%20Page-1.jpg) ](https://www.labortools.com/labor-tools-news/union-training-centers-new-website-provides-ibew-recruitment-data) A new website for the IBEW Local 5 JATC has provided the union training center with important information they would have otherwise never received from their old, outdated and non-mobile friendly website. [Read More](https://www.labortools.com/labor-tools-news/union-training-centers-new-website-provides-ibew-recruitment-data) July 23, 2019 #### [Developing and Maintaining a Crisis Plan for Your Union Organization](https://www.labortools.com/labor-tools-news/developing-and-maintaining-a-crisis-plan-for-your-union-organization) [![](https://www.labortools.com/hubfs/iStock_12704911_LARGE-edited-cropped.jpg) ](https://www.labortools.com/labor-tools-news/developing-and-maintaining-a-crisis-plan-for-your-union-organization) When you’re in a time of crisis, communication can suffer, fade out or simply become unclear. A well developed and regularly updated crisis communication plan can ensure that your organization can respond properly. [Read More](https://www.labortools.com/labor-tools-news/developing-and-maintaining-a-crisis-plan-for-your-union-organization) July 22, 2019 #### [BMA helps promote cause and ensure use of local, union labor](https://www.labortools.com/labor-tools-news/bma-helps-promote-cause-and-ensure-use-of-local-union-labor) [![](https://www.labortools.com/hubfs/iStock_91066419_XXLARGE-edited-cropped.jpg) ](https://www.labortools.com/labor-tools-news/bma-helps-promote-cause-and-ensure-use-of-local-union-labor) BMA Media Group was heavily involved in the campaign for **Protect Cleveland Jobs NOW!**, a grassroots organization of residents, businesspeople and construction professionals demanding the use of local workers on local job sites. [Read More](https://www.labortools.com/labor-tools-news/bma-helps-promote-cause-and-ensure-use-of-local-union-labor) May 9, 2019 #### [Print products are still effective for use by union organizations](https://www.labortools.com/labor-tools-news/print-products-are-still-effective-for-use-by-union-organizations) [![](https://www.labortools.com/hubfs/iStock_48075882_LARGE-edited-cropped.jpg) ](https://www.labortools.com/labor-tools-news/print-products-are-still-effective-for-use-by-union-organizations) Despite what some may say, print is far from dead. In fact, when it comes to marketing, there are ways print can stand out from digital communication. [Read More](https://www.labortools.com/labor-tools-news/print-products-are-still-effective-for-use-by-union-organizations) June 27, 2018 #### [The Labor Citizen: America’s Oldest union-Labor Newspaper](https://www.labortools.com/labor-tools-news/the-labor-citizen-americas-oldest-labor-newspaper) [![](https://www.labortools.com/hubfs/iStock_91066419_XXLARGE-edited-cropped.jpg) ](https://www.labortools.com/labor-tools-news/the-labor-citizen-americas-oldest-labor-newspaper) For over five years, LaborTools powered by BMA Media Group has produced The Labor Citizen, America’s oldest labor newspaper. [Read More](https://www.labortools.com/labor-tools-news/the-labor-citizen-americas-oldest-labor-newspaper) May 18, 2017 #### [BMA creates TV commercial for IBEW Local Lineman Union](https://www.labortools.com/labor-tools-news/ibew-local-104-we-keep-the-power-on) [![](https://www.labortools.com/hubfs/IBEW%20Local%20104%20TV%20Commercial.jpg) ](https://www.labortools.com/labor-tools-news/ibew-local-104-we-keep-the-power-on) In order to share the value of what they do on a daily basis with the communities they serve, IBEW Local 104, working with LaborTools, powered by BMA Media Group decided to create a 30 second TV spot that would make it clear that they deliver a valuable service to their communities, day in and day out.  [Read More](https://www.labortools.com/labor-tools-news/ibew-local-104-we-keep-the-power-on) December 27, 2016 #### [When Union Budgets Are Tight - Do not Cut Marketing](https://www.labortools.com/labor-tools-news/when-union-budgets-are-tight-do-not-cut-marketing) [![](https://www.labortools.com/hubfs/LaborTools%20Eighteen/_assets/images/print-projects/business-card-700.png) ](https://www.labortools.com/labor-tools-news/when-union-budgets-are-tight-do-not-cut-marketing) When budgets get tight and tough decisions need to be made, all too often, building trades unions put marketing on the chopping block.  Cutting marketing, however, is a mistake.  Marketing is an investment, not an expense that should be ignored or cut when times get tough. [Read More](https://www.labortools.com/labor-tools-news/when-union-budgets-are-tight-do-not-cut-marketing) December 2, 2016 #### [IBEW Local Selects BMA to Make Video Honoring Veterans](https://www.labortools.com/labor-tools-news/ibew-local-selects-bma-to-make-video-honoring-veterans) [![](https://www.labortools.com/hubfs/IBEW%20Local%20104%20Honor%20Flight.jpg) ](https://www.labortools.com/labor-tools-news/ibew-local-selects-bma-to-make-video-honoring-veterans) LaborTools, powered by BMA Media Group, had the privilege of filming the Honor Flight Program as IBEW Local 104 sponsored a flight. IBEW Local 104 is based in New England. [Read More](https://www.labortools.com/labor-tools-news/ibew-local-selects-bma-to-make-video-honoring-veterans) November 2, 2016 #### [IBEW reaches out to BMA to help with grand opening](https://www.labortools.com/labor-tools-news/ibew-henry-miller-museum-grand-opening) [![](https://www.labortools.com/hubfs/Henry-Miller-IBEW-Event-Ribbon-Cutting-1A7A1149.jpg) ](https://www.labortools.com/labor-tools-news/ibew-henry-miller-museum-grand-opening) In 1891, Henry Miller, along with 9 delegates, formed the International Brotherhood of Electrical Workers (IBEW), then known as the National Brotherhood of Electrical Workers. In 2016, LaborTools powered by BMA Media Group helped to celebrate the 125th anniversary of the IBEW and Miller in St. Louis, Missouri. [Read More](https://www.labortools.com/labor-tools-news/ibew-henry-miller-museum-grand-opening) September 13, 2016 #### [Apprenticeship Recruitment Video Project Reaches Completion](https://www.labortools.com/labor-tools-news/apprenticeship-recruitment-video-project-reaches-completion126) [![](https://www.labortools.com/hubfs/UA%20ITF%20Video.jpg) ](https://www.labortools.com/labor-tools-news/apprenticeship-recruitment-video-project-reaches-completion126) For the last several months, LaborTools, powered by BMA Media Group, has been working on a nationwide apprenticeship recruitment project for the United Association’s International Training Fund. This project was designed to recruit highly-qualified apprentices for the HVACR branch of the UA, mainly targeting the high school and college age demographic. [Read More](https://www.labortools.com/labor-tools-news/apprenticeship-recruitment-video-project-reaches-completion126) [All posts](https://www.labortools.com/labor-tools-news/all) [[fa icon="chevron-right"]](https://www.labortools.com/labor-tools-news/topic/public-relations/page/2) ##### LaborTools powered by BMA Media Group is used to help strengthen our client’s organizations. We work with unions from the local level to the international, with training funds and labor management partnerships, as well as other labor organizations. We are here to create and implement unique and customized marketing campaigns for our clients. ##### At BMA, we offer services in the following categories: design and content creation for websites, development of print materials, creation, scripting and shooting for videos, event services from writing the history of your union to executing the logistics of an event, industry education, creation and placement of advertising, public relations and crisis management, creation, sourcing and purchasing of merchandise, as well as entire strategies for branding and marketing of union organizations. ##### We also carefully create campaigns in order to promote our client’s organization. LaborTools used for campaign services includes: development and coverage of all labor issues, organizing and apprenticeship recruitment, projects for market recovery and public education and member-focused communications. ##### BMA Media Group is a signatory contractor with the International Union of Painters and Allied Trades, the International Brotherhood of Electrical Workers and the American Federation of Television and Radio Artists. ![](https://www.labortools.com/hubfs/Labor%20Tools%20Eighteen/_assets/logos/labor-tools-logo-wh.svg "labor-tools-logo-wh.svg") **Powered by** [![](https://www.labortools.com/hubfs/LaborTools%20Eighteen/_assets/logos/bma-logos/bma-logo-new-full-color.svg)](http://www.bmamedia.com) #### LaborTools Calendar --- - April Labor Citizen — Apr 12, 2023 - IBEW International President Lonnie Stephenson's Retirement Celebration — Apr 18, 2023 - IBEW Construction & Maintenance Conference — Apr 18, 2023 - NABTU Legislative Conference — Apr 22, 2023 - IBEW Local 573 Anniversary — Apr 28, 2023 - May Labor Citizen — May 10, 2023 - IBEW 9th District John O'Rourke Retirement Celebration — May 31, 2023 #### BMA Media Group is a Union Building Trades Contractor, signatory with IBEW Local 673 and IUPAT DC 6/SDAT Local 639. [![ibew104-logo.svg](https://www.labortools.com/hubfs/Labor%20Tools%20Eighteen/_assets/logos/union-logos/ibew104-logo.svg "ibew104-logo.svg")](http://www.ibew.org/) [![iupat-logo.svg](https://www.labortools.com/hubfs/Labor%20Tools%20Eighteen/_assets/logos/union-logos/iupat-logo.svg "iupat-logo.svg")](http://www.iupat.org/) [![aftra-logo](https://www.labortools.com/hubfs/LaborTools%20Eighteen/_assets/logos/union-logos/aftra-logo.svg "aftra-logo")](https://www.sagaftra.org/) [![cl-neca-logo-wh](https://www.labortools.com/hubfs/LaborTools%20Eighteen/_assets/logos/union-logos/cl-neca-logo-wh.svg "cl-neca-logo-wh")](https://www.gccneca.org/) ##### BMA Media Group is also signatory with AFTRA and an affiliate contractor of the Cleveland Chapter of the NECA. 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